RIPNS is Richmond’s only nurse practitioner owned and operated nutritional psychiatry practice focused on whole body treatment and health management. Their combined training and expertise in psychiatry, nutrition, and functional medicine make them uniquely qualified to offer their patients a highly integrative whole body approach to mental health services.
The owner and lead Nurse Practitioner Ashley Mannell contacted us because she wasn’t able to full administer her sites’ content on her own, and didn’t feel she wasn’t being found on search engines. After a full SEO analysis and code review, we found the problems were caused by the site’s design, architecture, and a pre-bought generic theme.
After evaluating the site architecture we redesigned and created a custom template using a simplified navigation structure and proper SEO enhancements. We also refreshed the overall look and feel of the brand while optimizing the website for all mobile devices.
The RIPNS current website now provides their practice with a modern, SEO friendly website that is easy to update. Overall RIPNS website traffic has increased and users are easily able to find them based on their services and areas of expertise. On top of that, RIPNS is thrilled to have a website solution that is easy for them to use and manage on the administrative side.